Privacy Policy

Last updated: 27 June 2026

We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and protect your information when you use our website and products. We handle your data in line with UK data protection law, including the UK GDPR and the Data Protection Act 2018.

1. Who we are

This website and its products are operated by Trevor Hindmarsh, trading as Fortitude Rebuilt ("we", "us", "our"). We are the data controller responsible for your personal data.

If you have any questions about this policy or your data, please contact us using the details above.

2. The personal data we collect

We may collect and process the following:

  • Identity and contact data — your name and email address.
  • Payment data — payment is processed securely by our payment provider; we do not store your full card details.
  • Account and progress data — your login details and your progress through our courses.
  • Community data — posts, messages, images, and any other content you choose to share in our community.
  • Communications — any messages or emails you send us.
  • Technical and usage data — IP address, browser type, device information, and how you use our website, collected through cookies and similar technologies.
  • Marketing preferences — your choices about receiving emails from us.

3. How we collect your data

  • Directly from you — when you sign up for free content, make a purchase, post in the community, or contact us.
  • Automatically — through cookies and analytics tools when you use our website.
  • From our service providers — such as our hosting platform and payment provider.

4. How we use your data, and our lawful bases

Under UK data protection law, we must have a lawful basis for using your personal data. We use it as follows:

  • To deliver free content and the products you buy — lawful basis: performance of a contract, and/or your consent.
  • To process payments — lawful basis: performance of a contract.
  • To send you emails about the content you signed up for, and about our products — lawful basis: your consent (which you can withdraw at any time).
  • To run and moderate our community — lawful basis: performance of a contract and our legitimate interests in keeping it safe.
  • To improve our website, content, and services — lawful basis: our legitimate interests.
  • To meet legal, tax, and accounting obligations — lawful basis: legal obligation.
  • To protect our business and prevent fraud or misuse — lawful basis: our legitimate interests.

5. Marketing emails

We send emails about our content and products where you have signed up for them or bought from us. You can unsubscribe at any time using the link in any email, or by emailing us. We will never sell your personal data to third parties.

6. Who we share your data with

We use trusted third-party providers ("processors") to run our business. They only process your data on our instructions. These include:

  • Kajabi — our website hosting, course delivery, email, and community platform.
  • [Payment provider — e.g. Stripe / PayPal] — to process payments securely.
  • [Email or marketing tools, if separate from Kajabi].
  • [Analytics provider — e.g. Google Analytics] — to understand how our website is used.

We may also disclose your data where we are required to do so by law, or to protect our legal rights.

7. International data transfers

Some of our providers (such as Kajabi) are based outside the UK, including in the United States. Where your personal data is transferred outside the UK, we take steps to ensure it remains protected by appropriate safeguards, such as UK-approved Standard Contractual Clauses or an adequacy decision.

8. How long we keep your data

We keep your personal data only for as long as necessary for the purposes set out in this policy, including to meet any legal, accounting, or reporting requirements. If you close your account or unsubscribe, we will delete or anonymise your data where we no longer need it, subject to any legal retention obligations.

9. How we protect your data

We use reasonable technical and organisational measures to keep your personal data secure. However, no method of transmitting or storing data over the internet is completely secure, and we cannot guarantee absolute security.

10. Your rights

Under UK data protection law, you have the right to:

  • access the personal data we hold about you;
  • ask us to correct inaccurate data;
  • ask us to erase your data;
  • ask us to restrict how we use your data;
  • object to our use of your data;
  • ask for data portability (to receive your data in a usable format);
  • withdraw your consent at any time, where we rely on consent.

To exercise any of these rights, email us at [email protected]. We will respond within the timeframes required by law.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK regulator for data protection:

  • Website: ico.org.uk
  • Helpline: 0303 123 1113

We'd appreciate the chance to address your concerns first, so please do contact us before you approach the ICO.

11. Cookies

Our website uses cookies and similar technologies to make it work and to understand how it is used. You can control or disable cookies through your browser settings, though some features may not work properly without them.

12. Children

Our website and products are intended for adults aged 18 and over. We do not knowingly collect personal data from anyone under 18.

13. Changes to this policy

We may update this Privacy Policy from time to time, for example to reflect changes in the law or in how we operate. The version published on our website is the one that applies. Where changes are significant, we will take reasonable steps to let you know.

14. How to contact us

If you have any questions or concerns about this Privacy Policy or your personal data, please contact us:

This Privacy Policy is a template provided for general use and does not constitute legal advice. We recommend having it reviewed by a qualified professional before publication to ensure it meets your specific circumstances and current UK law.